Region: Midwest Cannabis Business Conference

Midwest Cannabis Business Conference

SEP. 22-23, 2021
Detroit, MI

Conference Agenda

Featuring over 75 influential speakers

Everything you need to know about the Midwest cannabis market is right here at #MWCannaBizCon

With the Midwest cannabis market growing right before our eyes, we have all of the latest news and updates you need to know. Our regionally-focused agenda will help you understand this emerging market and your space within it. Realize the full potential of your business by joining NCIA members, policymakers, entrepreneurs and service providers as we all work together to pave the way towards a prosperous future.

Agenda at a Glance

Wednesday, September 22, 2021

9:00 am – 10:00 am | NCIA Education Morning Sessions

10:15 am – 11:30 am | Keynote Address

11:00 am – 5:00 pm | Exhibits Open

1:00 pm – 4:30 pm | NCIA Education Afternoon Sessions

4:00 pm – 5:00 pm | Industry Networking Reception on Exhibit Hall Floor

11:45 am – 4:00 pm | Lightning Lessons  in the Elevation Lounge

7:00 pm – 10:00 pm | MiCIA Networking Reception and Midwest Business Conference After-Party | Trust Nightclub

Thursday, September 23, 2021

9:00 am – 10:00 am | NCIA Education Morning Sessions

10:15 am – 11:30 am | General Session

11:00 am – 4:00 pm | Exhibits Open

1:00 pm – 4:30 pm | NCIA Education Afternoon Sessions

11:45 am – 3:15 pm | Lightning Lessons in the Elevation Lounge

 

Former NFL teammates Calvin Johnson Jr. and Rob Sims will deliver the keynote address covering their personal stories and a new mission in the cannabis industry. 

Driven by a desire to change the conversation around cannabis and further industry understanding of medical cannabis, Calvin and Rob joined Primitiv Group (“Primitiv”). Michigan-based Primitiv Group is a forward-thinking company dedicated to advancing cannabis as a form of elevated wellness, believing that the plant holds incredible potential as a healing agent.  

Johnson and Sims will talk about the demanding physical sport and the effect of the game on their bodies and dealing with pain. They both felt the need for a more holistic approach to their pain management. 

They are leaders in educating the public on the health benefits through partnerships with institutions including the International Phytomedicines and Medical Cannabis Institute at Harvard University and partnered with NESTRE, a neurological training platform specializing in neuroplasticity.  

See them on the Center Stage in the exhibit hall, Wednesday, September 22, from 10:15 AM to 11:30 AM. 

Agenda

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